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Canary Marguerite (Argyranthemum Frutescens) Growing & Care Guide for Gardeners

Article by Dean Ravenscroft, Ph.D. - Updated 31st Jan 2024

At a Glance: Argyranthemum frutescens - (Marguerite Daisy, Paris Daisy)
  • Plant Characteristics: Known for its bright, daisy-like flowers in shades of white, yellow, and pink, and its ferny, green foliage. This perennial adds a burst of color to gardens and containers.
  • Growing & Care: Prefers full sun and well-drained soil. Regular deadheading promotes continuous blooming. It's relatively drought-tolerant but appreciates regular watering for optimal flowering.
  • Tips for New Gardeners: A great choice for beginners due to its ease of growth and care. Perfect for adding instant color to sunny spots. Regular pruning can help maintain shape and encourage more blooms.

Originating in the Canary Islands, cheery-looking Argyranthemum frutescens is a bushy, upright perennial prized for its dazzling, daisy-like white, yellow or pink blossoms.

This delightfully fragrant, showy plant is part of the Sunflower, Aster, and Daisy family (Asteraceae (Compositae)) and is known as the Paris daisy, Cobbity daisy, Canary marguerite, Marguerite daisy, and Summer daisy.

Argyranthemum frutescens loves to bask in the sun and is happiest in gardens or borders with full sunlight or minimal shade. It also enjoys planters and does quite well as a cut flower.

Canary marguerite
Argyranthemum frutescens (Paris daisy, Marguerite daisy) photograph by Forest and Kim Starr.

The Marguerite daisy’s foliage is thick and fern-like, and has a spread of one to three feet (30 to 90 cm) high and wide.

This charming plant is a great wildlife garden plant as it helps to attract butterflies and other pollinators.

Gardener's HQ Guide to Growing Marguerite Daisy

Argyranthemum frutescens is low-maintenance and easy to grow. It is not overly picky about the type of soil or pH.

When planted, Canary Marguerite (Argyranthemum Frutescens) Growing & Care Guide for Gardeners should be located in an area that is sheltered from the wind and immersed in full sunlight.

It thrives in moist soil with adequate drainage, and highly nourishing organic substances like compost.

Spreading mulch around the plants will boost water retention and discourage weed growth.

Care must be taken not to inundate when watering Argyranthemum frutescens, since it cannot survive in soggy soils.

Space marguerite daisy at about one to two feet (30 to 60 cm), as they have quite a large spread.

If grown in containers, then they will need a potting mix, rather than garden soil, which is too heavy for proper drainage in a pot.

Every two weeks, feed with a general-purpose fertilizer. It is important to deadhead, or pinch off, wilted blossoms so that the plants are not wasting energy non-floral growth.

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Argyranthemum frutescens Growing and Care Guide

  • Scientific Name: Argyranthemum frutescens.
  • Common Name: Canary Marguerite, Paris daisy, marguerite, marguerite daisy.
  • Growing Zone: USA: 9 to 11.
  • Life Cycle / Plant Type: Indoor Plant, Perennial.

Plant Details

  • Plant Height (Inches): 24 to 36.
  • Plant Spread (Inches): 24 to 30.
  • Time of Bloom: Summer.
  • Flower Details: White.
  • Leaf Foliage: Green.
  • Fruit:
  • Growth Form: Rounded, Upright or erect.

Ideal Growing Conditions

  • Best Light Conditions: Partially shady to full sunlight.
  • Rate of Growth: Average pace.
  • Suitable Soil Types: Loamy, Neutral, Sandy, Well drained.
  • Soil Moisture: Moist.

Caring Conditions

  • Care:
  • Level of Maintenance: Low.
  • Propagation: Soft-wood cuttings in spring, semi-hardwood cuttings of non-flowering shoots at all other times.
  • How to Prune: Deadhead regularly. No or minimal pruning is needed. If necessary then perform in late spring, and after blooming.
  • Pests: Leaf miners may be a problem.
  • Diseases: Crown gall is occasionally problematic.

Further Information

  • Can Attract:
  • Tolerant of:
  • Best Garden Use: Border, Container, Seashore, Specimen.
  • Family: Asteraceae (Compositae).
  • Closely Related Species: Achillea, Aster, Callistephus, Cosmea, Helianthus, Edelweiss, Liatris, Sanvitalia, Stokes Aster, Townsendia, and Zinnia plants.
  • Miscellaneous: Attractive foliage, Extended bloom season in Zones 9A and above, Attractive flowers / blooms.
  • Genus Detail: Argyranthemum.
  • Further Reading and References: Here and Here.

I hope that you enjoyed this guide on how to grow Argyranthemum frutescens. You may also enjoy the following growing guides: How to grow Senecio articulatus and Argyranthemum frutescens.

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